“Ultimate" - Shangri-La Eyeglasses (Sihaicheng) Store designed by Chengyi (Guangzhou) Decoration Engineering Co., Ltd. (China)
“Ultimate" - Shangri-La Eyeglasses (Sihaicheng) Store
Shangri-La is renowned worldwide due to the 1930s novel Lost Horizon by British author James Hilton .
Shangri-La Eyeglasses is dedicated to creating the forefront of eyeglasses boutiques in Asia, allowing customers to experience Michelin Star Service and indulge in the world's premier eyeglasses brands.
Design Details:
The red brick exterior exquisitely showcases the allure of European classical design. The weathered rusted plaque harmoniously complements the red brick exterior. Lighting and the architectural facade harmoniously coordinate, conjuring a unique artistic ambiance.
Arched structures for the doors and windows not only add a captivating architectural feature but also break the squareness of the space with curves, enhancing the sense of sophistication. Upon entering the interior, a distinctive artistic style artfully showcases its cultural essence. From the design process to the selection of materials, craftsmanship, attention to detail, and textures, the designer deftly blends modern and natural materials such as metal, glass, rock slabs, microcement, and more, resulting in a distinctive and layered effect.
Upon crossing the threshold, the first impression one encounters is the captivating frontal "sun" image wall. It comprises 220 pieces of gold-plated stainless steel arranged in geometric curves. Radiating from the sun in the center, the steel plates disperses geometrically from dense to sparse, creating a dazzling light effect with layers of light to dark, so as you walk and view the artwork from different angles, various visual effects unfold.
The "eagle eye" motif, resembling black lacquer with a subtle golden tinge, exudes a keen and luminous gaze, akin to an eagle soaring in the vast sky, symbolizing a far-reaching vision. The design inspiration draws from the fusion of the golden hue of an owl's eye and the structure of the human eyeball. Golden stainless steel is used as the base color to mimic the golden hue of an eagle's eye, with the human eye cleverly integrated into the center, creating a vivid and distinct theme.
The Back display cabinets and the counter primarily blend wood grain and metal elements, with the wood grain having undergone multiple heat-pressing processes. This meticulous craftsmanship has resulted in a simple yet substantial design, striking a balance between thickness and weight while radiating the enchanting charm of the East.
The "Block Game" feature wall consists of 528 aluminum panels arranged in a matrix, with eyeglass displays integrated. Whether in flat or three-dimensional form, each panel can be transformed into numerous themes and designs through special attachments. This showcases an infinitely-creative display space and brings the brand image to life.
The distinguished brand area is separated by a glass door, with a curved tunnel inside and back display cabinets on both sides. Inside the area, a Nordic minimalist design style is used. The extensive use of large, transparent glass on the walls effectively ushers in natural light, rendering the space more transparent, luminous, and spacious. The colorful, artistic stained glass dome on the ceiling, reminiscent of a European-style vintage church, further enhances the cultural ambiance throughout the entire space.
Planning & Drawing
Designer Profile
Luoke
Chief Creative Designer
He is good at applying various elements of architecture and reality to terminal display, and skillfully uses lighting and soft decoration to express the scene. He likes to travel around the world. He enjoys the beauty of architecture all over the world and is deeply influenced by various architectural styles. His works contain the beauty of architectural culture and are both fashionable and functional.
He is good at applying various elements of architecture and reality to terminal display, and skillfully uses lighting and soft decoration to express the scene. He likes to travel around the world. He enjoys the beauty of architecture all over the world and is deeply influenced by various architectural styles. His works contain the beauty of architectural culture and are both fashionable and functional.