2021 Visual & Graphics design Winning Projects
GOLD WINNING PROJECTS
GOLD WINNING PROJECTS
Classic Craft, Modern Meaning: Tram #61 Exhibition by CeeKayEllo Limited
Abstract
A non-profit local arts and crafts programme that seeks to explore potential modern adaptions of the gradually fading traditional crafts in Hong Kong.
By teaming up old masters with contemporary artists, we seek to offer new meanings to our cultural artisanal heritage and, at the same time, pass on such treasured skills to younger generations both locally and internationally.
Through our programmes, we aim to evolve and transform these fading crafts into ones that will continue to sustain into the future.
GOLD WINNING PROJECTS
PARA HEROes by NOMURA Co., Ltd
'PARA HEROES Exhibition' is an exhibition compellation by four young artists and creators. On the theme of para-table tennis, they expressed the attractiveness of competitions and players, and communicated the concept of diversity and inclusion in Japan and to the world.Whatever it is, the way you tell your story online can make all the difference.
The exhibition design concept is "Uncoated".
We designed the exhibition space to best convey what artists see para-table tennis through their sensibility and put it into their works to express without fixed concepts or preconceptions. This exhibition was designed in the hope that visitors face the work by breaking away from their preconceived notions, sympathize with para sports and expand their feelings.
2021 Visual & Graphics design SILvER Winning Project
Tokyo Michiterasu 2020 by Nomura Co., Ltd.
A COVID-era Illumination event combining a live and virtual space.
Participants sent out message of appreciation and encouragement each other.
Tokyo Michiterasu (Lighting the way to the future) is an illumination event held in Marunouchi, the city of history, tradition and culture around Tokyo Station. Since 1999, jointly hosted by the East Japan Railway Company and Mitsubishi Estate, it has been attracting over 600,000 tourists every year.
2021 Visual & Graphics design BRonze winning project
Haiijaii by CeeKayEllo Limited
Abstract
Haiijaii (meaning “breathe” in Thai) is a light installation fueled by data of air quality index collected from various locations around the world. The lights “breathe” according to the pureness of the air. Some will flicker, emulating us choking from pollution and some will pulse slowly, like steady inhalation and exhalation from a healthy atmosphere.
Description
Haiijaii first came about as 4 creatives, Adulaya Kim Hoontrakul (Curator), Ka Lun Karen Chan (Neon artist and designer), Frederic Bussiere (Architect and Multimedia designer) and Santipab Somboon (Multimedia designer), got together to discuss the notion of air quality and carbon emission.
What is bad air? Is data enough to make people aware and react? Also, is the air quality index weaponised?
Factual as it may be, many richer countries off-set their carbon emission through buying power, leaving poorer countries with a consistent data that categorises them permanently as ‘polluted’ and hardly have good air.
With Haiijaii, we chose to communicate suffocation through the flickering lights of recycled glass neons. Some will have sharp flashes, some will pulsate slower, emulating breathing patterns affected by pollution.